Our Heart is in Colorado Campaign
In the early stages of presenting the Colorado State University System to the public, a campaign was developed to speak about our great programs and unique impacts on the state of Colorado through illustrated characters. The illustrated approach was a break from the standard higher education advertising that was typically seen at DIA or OOH. It helped generate some early brand awareness.
Role: Art Direction, Illustration, and Design
©2017 Colorado State University
Social Videos and DIA Advertising
Some social video spots were created to get the word out to the social channels of the upcoming Colorado State University System impacts across the state of Colorado. These videos also made some good wall art at DIA, helping to bring some fun brand awareness to the wide audience at the Denver Airport.
