Red Beard's Outfitter

After opening in 2016, Red Beard’s Outfitter is now a staple in Mobile, Alabama for outdoor gear. Because of my prior friendship with the owner, I was involved in this brand from its infancy and have been honored to watch it grow from a dream into a reality. The name Red Beard’s Outfitter is reflective of adventure, but also is a playful nod to the owner’s red beard. Selling local goods and national brands to a community that doesn’t have great access to outdoor gear have created a cult following around their iconic Sasquatch.

Role: Creative Direction, Illustration, and Design
©2016 Cameron Nelson